Strategic Thinking And Planning

In-Person/Online

3 Days

English/Arabic

Learning Objectives

   Identify the basic strategic management concepts and terminology.
   Formulate strategic plans to help organization advance and grow.
   Detect the strengths, weaknesses opportunities and threats (SWOT) that drive strategy.
   Identify strategies to better position your organization for long-term competitive advantage.
   Distinguish between different types and levels of strategy and strategy implementation.
   Translate strategy into action.
   Execute strategy and deliver results through people and processes.
   Establish strategic planning, monitoring and controlling mechanisms that ensure positive results.

In-Person/Online

3 Days

English/Arabic

Learning Objectives

   Identify the basic strategic management concepts and terminology.
   Formulate strategic plans to help organization advance and grow.
   Detect the strengths, weaknesses opportunities and threats (SWOT) that drive strategy.
   Identify strategies to better position your organization for long-term competitive advantage.
   Distinguish between different types and levels of strategy and strategy implementation.
   Translate strategy into action.
   Execute strategy and deliver results through people and processes.
   Establish strategic planning, monitoring and controlling mechanisms that ensure positive results.

Modules

Module 1: Strategic Thinking

  • Strategic thinking vs. strategic planning & “helicopter view”
  • Elements for strategic success
  • Recognizing the need for change
  • Benefits of strategic management

Module 2 : Formulating Strategy

  • Vision and mission statements
  • Organizational core values
  • Planning: strategic, tactical, and operational
  • The strategic planning and control process

Module 3: Company Analysis (Internal and External Assessment)

  • Tools & techniques for internal analysis
    • The SWOT analysis
    • Balanced scorecard
    • Value chain analysis

Module 4: Tools & Techniques for External Analysis

  • PEST/PESTLE analysis
  • Competitive advantage / unique selling points
  • The extended boston consulting growth share matrix
  • Porter's five competitive forces
  • Growth drivers

Module 5: Strategy Implementation

  • Monitoring the strategic plan implementation
  • Developing control systems and performance measures

Module 6: Setting Strategic Objectives

  • SMART(ER) objectives and goals
  • Criteria of effective action plans
  • Linking goals, strategies, action plans, and budgets

Module 7: Communicating The Strategic Plan

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